Within the highly successful Mankiw Economics franchise, this new
fourth edition of Business Economics delivers a comprehensive overview
and practical application of the principles of economics to business.
All the Mankiw titles are known for their friendly and accessible
approach which is retained in this new edition’s unique business
perspective, enabling economic theory to be applied to real world
scenarios. Such an active learning approach ensures academic skills
can be easily absorbed and transferred to the workplace. This edition
includes new chapters on business organization, supply chains and
sustainability, together with a wealth of new and updated case studies
and ‘In the News’ features throughout. This title is supported by
MindTap, a flexible online learning platform that provides students
with all the tools they need to succeed including an interactive
eReader, engaging multimedia, practice questions, assessment
materials, revision aids, and analytics to help you track their
progress.
Les mer
Produktdetaljer
ISBN
9781473793095
Publisert
2024
Utgave
4. utgave
Utgiver
Vendor
Cengage Learning UK
Språk
Product language
Engelsk
Format
Product format
Digital bok