"A fascinating subject, brilliantly brought to life through a mix of sport and business case studies. A valuable read."

Catherine Baker, author of Staying the Distance: The lessons from sport that business leaders have been missing

"An essential read for budding entrepreneurs or anyone trying to understand the business world."

Richard Fletcher, Business Editor of The Times

"<i>This book is indispensable in explaining the often misunderstood challenges, opportunities and lessons that risk-taking offers us. It's a great reminder that risk is ever-present in business and life. </i>"

Jake Humphrey, host of the High Performance podcast

Success requires taking a risk, or two. But have you ever bet the house on a seemingly good idea for it to become a bad business decision? Risk isn't just about being risky and having a blasé attitude to responsibility. It's about understanding risk more broadly, from the level of risk involved in a decision and how to reduce it, to the difference between short-term and long-term risk. Based on fifteen years researching and interviewing leaders, including the founders and chief executives of some of the biggest businesses around the world, journalist Graham Ruddick, has found that there's a pivotal trait leaders have when it comes to success: they understand risk. Join icons from the worlds of business, finance, journalism and sports who know how to make risk work for them and push the boundaries so you can elevate your business.
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Play the risk game to your advantage by learning from successful business leaders, entrepreneurs and individuals who took a risk, and won.
    • Chapter - 00: Introduction – the chief risk officer;
    • Chapter - 01: Risk is in the eye of the beholder;
    • Chapter - 02: The six-foot tall man who drowned in the five-foot deep stream;
    • Chapter - 03: Innovation;
    • Chapter - 04: All in;
    • Chapter - 05: When to quit;
    • Chapter - 06: Pushing the boundaries;
    • Chapter - 07: Skydiving;
    • Chapter - 08: Protecting what you have;
    • Chapter - 09: FOMO;
    • Chapter - 10: To infinity and beyond;
    • Chapter - 11: Everyone has a stake;
    • Chapter - 12: The existential crisis;
    • Chapter - 13: Clusters;
    • Chapter - 14: Conclusion – a modern history of risk and a framework for the future;
    • Chapter - 15: Notes;
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Explains why only those who have a real understanding of how risk works will succeed in business

Produktdetaljer

ISBN
9781398616059
Publisert
2024-10-03
Utgiver
Kogan Page Ltd
Vekt
262 gr
Høyde
216 mm
Bredde
138 mm
Dybde
12 mm
Aldersnivå
G, U, P, 01, 05, 06
Språk
Product language
Engelsk
Format
Product format
Heftet
Antall sider
208

Forfatter

Biografisk notat

Graham Ruddick is the editor-in-chief of Business Leader magazine and host of the Business Leader podcast. He founded the podcast and the Off to Lunch newsletter in 2022. He has been Retail Editor at the Daily Telegraph, Senior Business Reporter and then Media Editor at the Guardian and from 2018 to 2022 he was Deputy Business Editor at The Times. He was shortlisted for business and finance journalist of the year at the Press Awards in 2019 and named young financial journalist of the year by the Wincott Foundation in 2013. He is based in London, UK.