Discover the best techniques to maximize your sales
Here is a proven, detailed selling system that gives you the toolsyou need to improve your sales results. Written by Jim Porterfield,an experienced marketing consultant, this accessible andeasy-to-follow guide shows you how to grab your listener'sattention over the phone--and effectively close the deals youwant.
Fully updated to reflect the latest research about what reallyworks for telesellers, Teleselling is packed with examples, tips,and exercises that will help you:
* Design your own successful selling plan based on your strengthsand abilities
* Establish a call strategy
* Capture--and keep--a customer's undivided attention
* Develop techniques to improve your listening skills
* Decide when and how to ask for the order
* Close the deal
Covering the ABCs of selling by phone, Teleselling will put you onthe right path to better results and increased sales success.
Here is a proven, detailed selling system that gives you the toolsyou need to improve your sales results. Written by Jim Porterfield,an experienced marketing consultant, this accessible andeasy-to-follow guide shows you how to grab your listener'sattention over the phone--and effectively close the deals youwant.
Fully updated to reflect the latest research about what reallyworks for telesellers, Teleselling is packed with examples, tips,and exercises that will help you:
* Design your own successful selling plan based on your strengthsand abilities
* Establish a call strategy
* Capture--and keep--a customer's undivided attention
* Develop techniques to improve your listening skills
* Decide when and how to ask for the order
* Close the deal
Covering the ABCs of selling by phone, Teleselling will put you onthe right path to better results and increased sales success.
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Maximize your effectiveness over the phone. Here is a, detailed selling system with all the techniques needed to grab the listener's attention over the phone-and avoid that awful click in the ear. Readers will discover how to determine product benefits and use this knowledge to sell.
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Using the Telephone to Sell.
Buying Motives and Product Benefits: The Critical Connection.
A Basic Sales-Call Strategy.
Prospecting.
Approach.
Analyze.
Advocate.
Answer.
Ask.
Apply.
Adapt.
Trouble-Free Telecommunication.
Effective Listening.
Managing Your Calls and Yourself.
Developing a Script.
Performance Evaluation Survey.
Afterword.
Appendices.
Sources for More Information.
Index.
Buying Motives and Product Benefits: The Critical Connection.
A Basic Sales-Call Strategy.
Prospecting.
Approach.
Analyze.
Advocate.
Answer.
Ask.
Apply.
Adapt.
Trouble-Free Telecommunication.
Effective Listening.
Managing Your Calls and Yourself.
Developing a Script.
Performance Evaluation Survey.
Afterword.
Appendices.
Sources for More Information.
Index.
Les mer
Discover the best techniques to maximize your sales
Here is a proven, detailed selling system that gives you the tools you need to improve your sales results. Written by Jim Porterfield, an experienced marketing consultant, this accessible and easy-to-follow guide shows you how to grab your listener's attention over the phone—and effectively close the deals you want.
Fully updated to reflect the latest research about what really works for telesellers, Teleselling is packed with examples, tips, and exercises that will help you:
- Design your own successful selling plan based on your strengths and abilities
- Establish a call strategy
- Capture—and keep—a customer's undivided attention
- Develop techniques to improve your listening skills
- Decide when and how to ask for the order
- Close the deal
Covering the ABCs of selling by phone, Teleselling will put you on the right path to better results and increased sales success.
Les mer
Produktdetaljer
ISBN
9780471115670
Publisert
1996-05-17
Utgave
2. utgave
Utgiver
John Wiley & Sons Inc
Vekt
415 gr
Høyde
235 mm
Bredde
192 mm
Dybde
13 mm
Aldersnivå
G, P, 01, 06
Språk
Product language
Engelsk
Format
Product format
Heftet
Antall sider
240
Forfatter