Competir contra la suerte La historia de la innovación y la elección del cliente Christensen Clayton M. Heftet / 2023 / Spansk
Online Advertising Playbook Proven Strategies and Tested Tactics from the Advertising Research Foundation Plummer Joe Innbundet / 2007 / Engelsk
Competing Against Luck The Story of Innovation and Customer Choice Christensen, Clayton M. Innbundet / 2016 / Engelsk