Propaganda and Persuasion, Sixth Edition, by Garth S. Jowett and Victoria O'Donnell, is the only book of its kind to comprehensively cover the history of propaganda and offer insightful definitions and methods to analyze it. Fascinating examples, from ancient times to present day, facilitate a solid understanding of what propaganda is. The book includes current research in propaganda and persuasion, discusses the use of propaganda in psychological warfare, and offers students a systematic approach to analyzing the propaganda and persuasion they will encounter in everyday life.
Les mer
Provides a comprehensive history of propaganda alongside insightful definitions and methods to analyze the propaganda and persuasion students will encounter in everyday life. Used on undergraduate and graduate courses in persuasion, propaganda, and political communication across the world.
Les mer
Preface
Acknowledgments
1. What Is Propaganda and How Does It Differ from Persuasion?
2. Propaganda through the Ages
3. Propaganda Institutionalized
4. Propaganda and Persuasion Examined
5. Propaganda and Psychological Warfare
6. How to Analyze Propaganda
7. Propaganda in Action: Four Case Studies
8. How Propaganda Works in Modern Society
References
Author Index
Subject Index
About the Authors
Les mer
Produktdetaljer
ISBN
9781452257532
Publisert
2014-04-24
Utgave
6. utgave
Utgiver
Vendor
SAGE Publications Inc
Vekt
560 gr
Høyde
228 mm
Bredde
152 mm
Aldersnivå
05, U, UU, UP
Språk
Product language
Engelsk
Format
Product format
Heftet
Antall sider
480