A COMPREHENSIVE TEXTBOOK FOR MASTERING RESEARCH DESIGN AND ANALYSIS IN
TOURISM, HOSPITALITY, LEISURE AND EVENTS.
_RESEARCH METHODS FOR TOURISM, HOSPITALITY, LEISURE AND EVENTS _is
ideal for upper-level undergraduate and postgraduate students
researching and writing their dissertations and final-year projects.
Bridging foundational research theory with sector-specific application
for hospitality, tourism and events settings, this textbook explores
qualitative, quantitative and mixed-methods approaches, emphasizing
their relevance to real-world contexts. Students will learn how to
design robust studies, collect and interpret data effectively and
write persuasive, evidence-based reports or dissertations.
This textbook includes:
- Chapter summaries and learning outcomes to consolidate understanding
- Reflective questions for self-assessment
- Global real-world examples that demonstrate applied research in
context
- Glossary of key terms
- Structured guidance on writing dissertations and final reports
Whether preparing for a dissertation, an independent project or a
future career in tourism and hospitality, _RESEARCH METHODS FOR
TOURISM, HOSPITALITY, LEISURE AND EVENTS_ equips students with the
methodological tools and analytical skills to produce credible,
high-impact research.
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Methodologies, Metrics and Reporting
Produktdetaljer
ISBN
9781398622739
Publisert
2026
Utgave
1. utgave
Utgiver
Kogan Page
Språk
Product language
Engelsk
Format
Product format
Digital bok
Forfatter