<i>‘Shortt and Parsley’s book is a much-needed guide for those interested in research that moves beyond the limitations and hegemony of text. They beautifully combine theory and practice in what I think will quickly become an indispensable resource for business and management research. Congratulations, Harriet and Sam!’</i>
- Steven S. Taylor, Worcester Polytechnic Institute Business School, USA,
Harriet Shortt and Samantha Parsley trace the social science heritage of visual methods and analyze fresh perspectives on their students’ case studies. They explore key epistemologies, delving into ethical considerations and the kinds of research questions visual methods are well suited to answering. The book outlines technical concerns and features photographs from the authors’ own research projects to bring theories to life. It also includes an up-to-date literature review of published studies using visual methods, concluding with a future-orientated discussion on benefits and challenges of using these approaches.
How Do I Generate Visual Data? is a vital guide for students and academics in business, sociology, anthropology, psychology, and a range of humanities and social science subjects. It supplies helpful checklists and examples that will greatly benefit educators, researchers and students.