For courses in Technical Communication. Comprehensive, user-friendly instruction in workplace writing, technical communication, business writing Today's employees are tasked with writing documents such as emails, memos, letters, and informal reports, as well as more complex forms of communications such as formal reports, proposals, web pages, and presentations. Technical Communication, Fourteenth Edition builds upon the authority of the previous editions byclearly guiding students to write documents persuasively, effectively, and with an eye towards technological innovations and global communications. It incorporates the interpersonal, logical, ethical, and cultural demands of these different forms of workplace communications and provides students with the necessary skills to navigate these nuisances. Building on research and writing skills and touching on the importance of ethics, the authors prepare students for technical writing in any field. MyWritingLab(TM) not included. Students, if MyWritingLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID.
MyWritingLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. MyWritingLab is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.
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I: COMMUNICATING IN THE WORKPLACE
1. Introduction to Technical Communication
2. Meeting the Needs of Specific Audiences
3. Persuading Your Audience
4. Weighing the Ethical Issues
5. Teamwork and Global Considerations
6. An Overview of the Technical Writing Process
II. THE RESEARCH PROCESS
7. Thinking Critically About the Research Process
8. Evaluating and Interpreting Information
9. Summarizing Research Findings and Other Information
III. ORGANIZATION, STYLE, AND VISUAL DESIGN
10. Organizing for Readers
11. Editing for a Professional Style and Tone
12. Designing Visual information
13. Designing Pages and Document
IV. SPECIFIC DOCUMENTS AND APPLICATIONS
14. Email and Text Messages
15. Workplace Memos and Letters
16. Resumes and other Job Search Materials
17. Technical Definitions
18. Technical Descriptions, Specifications, and Marketing Materials
19. Instructions and Procedures
20. Informal Reports
21. Formal Analytical Reports
22. Proposals
23. Oral Presentations and Video Conferencing
24. Blogs, Wikis, and Web Pages
25. Social Media
V. RESOURCES FOR TECHNICAL WRITERS
A Quick Guide to Documentation
A Quick Guide to Grammar, Usage, and Mechanics
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Errata
Lannon's Technical Communication, 14e, Global Edition
Chapter 2
· PAGE LOCATION: p. 59, under section Checklist: Analyzing Audience and Purpose.
· TEXT TO BE READ AS:
· Have I identified primary and secondary audiences? (45)
· Have I identified my relationship to these readers? (45)
· Have I researched the technical background of my audience? (47)
· Have I considered the cultural backgrounds of my audience? (52)
· Have I identified the primary and secondary purposes of the document? (46)
· Have I considered other audience preferences, including media format? (57)
· Have I developed an audience and use profile? (56)
Chapter 3
· PAGE LOCATION: p. 85, under section Checklist: Persuasion
· TEXT TO BE READ AS:
· Planning and Preparing Your Document
· Have I identified my precise goal in this situation? (63)
· Am I accounting for the political realities involved? (64)
· Can I elicit more than mere audience compliance in this situation? (65)
· Have I chosen the approach most likely to connect with this audience? (66)
· Am I constructing a balanced and reasonable argument? (69)
· Have I spelled out what I want this audience to do or think? (69)
· Am I seeking an outcome that is achievable in this situation? (69)
· Have I considered the various constraints in this situation? (70)
· Do I provide convincing evidence to support my claims? (74)
· Will my appeals have personal meaning for this audience? (74)
· Overall, do I argue skillfully without being “argumentative”? (63)
· Have I anticipated my audience’s reaction? (64)
· Cultural Considerations*
· Is the document sensitive to the culture’s customs and values? (77)
· Have I avoided stereotyping of different cultures and groups of people? (78)
· Does the document conform to the country’s safety and regulatory standards? (79)
· Does the document provide the expected level of detail? (51)
· Does the document avoid possible misinterpretation? (51)
· Does the document enable everyone to save face? (77)
· Is the document organized in a way that readers will consider appropriate? (229)
· Does the document observe accepted interpersonal conventions? (123)
· Does the tone reflect the appropriate level of formality or casualness? (78)
· Is the document’s style appropriately direct or indirect? (31)
· Is the document’s format consistent with the culture’s expectations? (330)
· Does the document embody universal standards for ethical communication? (95)
· Should the document be supplemented by a more personal medium? (78)
Chapter 4
· PAGE LOCATION: p. 104, under section Checklist: Ethical Communication.
· TEXT TO BE READ AS:
· Accuracy
· Have I explored all sides of the issue and all possible alternatives? (69)
· Do I provide enough info
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This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content that is especially relevant to students outside the United States.
Complete coverage for any course in technical communication, business communication, or professional writing
Topics move from basic foundational concepts, to chapters on research, visuals, style, document design, and usability, and finally to specific documents (which are cumulatively organized from basic workplace correspondence to more complex documents, technologies, and oral presentations). The appendix includes thorough coverage of MLA, APA, and CSE (Council of Science Editors) documentation styles, and a handbook of grammar, mechanics, and usage.
UPDATED! Discusses the latest innovations in workplace communications and today’s technologically sophisticated, diverse, and global workforce.
Reader-friendly text presents all topics clearly and concisely.
Strong coverage of information literacy and critical thinking help students understand how knowledge is organized, how to find information, and how to use it in a way that other people can learn from.
Considers the ethical and humanistic applications of technical communication:
Situations and sample documents address complex technical and societal issues such as global warming, public health issues, environmental and energy topics, digital technology, and genomics.
Quotes from on-the-job communicators are included in each chapter.
A user-friendly writing style that presents all topics clearly and concisely
Simple, straightforward explanations of concepts and audience/purpose analyses of specific document types make the learning process easy for students who often have a difficult time separating technical communication from academic writing.
UPDATED! Coverage of digital communication throughout the book includes topics such as ethics in digital communication, plagiarism and the internet, collaborative writing spaces, digital writing technologies, subject directories and search engines, using Facebook and Twitter, evaluating online sources, storyboarding web pages, digital design and using templates, online instructions, online help, email, PDF attachments, e-portfolios presentation software, video conferencing, internal and external blogs and wikis, web pages, and writing for social media.
Plentiful model documents and applications to the workplace throughout
All descriptions of and instructions for creating technical documents are accompanied by clear, annotated model documents.
NEW! Sample documents throughout the text provide updated models of effective technical documents, such as questionnaire cover emails, summaries, visuals, technical descriptions, brochures, web-based and wordless instructions, online help screens, progress reports, blog pages, web pages, and social media sites.
Focus on applications beyond the classroom clearly ties class topics to the workplace. Examples of everyday on-the-job scenarios and sample documents, as well as chapters on ethics, teamwork, and global issues, relate text material to students’ future careers.
Highly praised pedagogical features
Pedagogical features, including chapter opening Learning Objectives, summary Guidelines boxes, real-world Consider This boxes, Case studies, annotated figures, summary marginal notes, and end of chapter Checklists and Projects provide ample opportunities to learn and reinforce chapter topics.
REVISED! Learning objectives are now correlated with the main headings of each chapter and help students track their u
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Produktdetaljer
ISBN
9781292171654
Publisert
2016-09-09
Utgave
14. utgave
Utgiver
Vendor
Pearson Education Limited
Vekt
1064 gr
Høyde
230 mm
Bredde
190 mm
Dybde
20 mm
Aldersnivå
UF, 05
Språk
Product language
Engelsk
Format
Product format
Kombinasjonsprodukt