Elkington convincingly argues that future market success will often depend upon a company's ability to satisfy the three-pronged fork of profitability, environmental quality, and social justice. This lively and practical guide outlines the seven great "sustainable" revolutions that are already unfolding, showing how business leaders should respond and profiles some of the world's best-known companies including Nike, Wal-mart, Levi Strauss, Volkswagen, Texaco, Intel, Volvo, Dow Chemical, Electrolux, Novo Nordisk, and Shell.
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Shows how business needs to help society achieve three interconnnected goals.

Produktdetaljer

ISBN
9780865713925
Publisert
1998-01-01
Utgiver
Vendor
New Society Publishers
Vekt
680 gr
Høyde
229 mm
Bredde
152 mm
Aldersnivå
05, 01, 06, UU, G, P, UP
Språk
Product language
Engelsk
Format
Product format
Heftet
Antall sider
407

Forfatter

Biographical note

John Elkington is co-author of the million-copy bestseller The Green Consumer Guide, Chairman of London-based SustainAbility, Europe's best respected sustainability consultancy firm, and a regular Guardian columnist and contributor to Harvard Business Review, Management Today, and Tomorrow Magazine.