This series supports teachers and students of Cambridge International AS & A Level Business (9609) for examination from 2023. Are you looking for extra Cambridge International AS & A Level Business activities for your learners? Our workbook is filled with a wide variety of questions that focus on the development of four key skills: Knowledge and Understanding, Application of Knowledge and Understanding, Analysis, and Evaluation. This resource is ideal for putting theory into practice and building learners' confidence further.
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Contents; How to use this book; Introduction; Introduction to command words; Unit 1 Business and its environment; 1. Enterprise (AS level); 2. Business structure (AS level); 3. Size of business (AS level); 4. Business objectives (AS level); 5. Stakeholders in a business (AS level); 6. External influences on business activity (A level); 7. External economic influences on business activity (A level); 8. Business strategy (A level); 9. Corporate planning and implementation (A level); Unit 2 Human resource management; 10. Human resource management (AS level); 11. Motivation (AS level); 12. Management (AS level); 13. Organisational structure (A level); 14. Business communication (A level); 15. Leadership (A level); 16. Human resource management strategy (A level); Unit 3 Marketing; 17. The nature of marketing (AS level); 18. Market research (AS level); 19. The marketing mix – product and price (AS level); 20. The marketing mix – promotion and place (AS level); 21. Marketing analysis (A level); 22. Marketing strategy (A level); Unit 4 Operations management; 23. The nature of operations (AS level); 24. Inventory management (AS level); 25. Capacity utilisation and outsourcing (AS level); 26. Location and scale (A level); 27. Quality management (A level); 28. Operations strategy (A level); Unit 5 Finance and accounting; 29. Business finance (AS level); 30. Forecasting and managing cash flows (AS level); 31. Costs (AS level); 32. Budgets (AS level); 33. Financial statements (A level); 34. Analysis of published accounts (A level); 35. Investment appraisal (A level); 36. Finance and accounting strategy (A level); Acknowledgements.
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This series supports teachers and students of Cambridge International AS & A Level Business (9609) for examination from 2023.
For AS & A Level Business (9609)
Produktdetaljer
ISBN
9781108926003
Publisert
2021-06-24
Utgave
4. utgave
Utgiver
Vendor
Cambridge University Press
Vekt
480 gr
Høyde
275 mm
Bredde
220 mm
Dybde
10 mm
Aldersnivå
UA, 14
Språk
Product language
Engelsk
Format
Product format
Kombinasjonsprodukt
Antall sider
180
Forfatter