What’s the secret to succeeding at sales? In Continuous Sales Improvement, master sales trainer Eric Lofholm reveals the simple but powerful strategy he’s taught to tens of thousands of students that anyone can use to improve their sales performance.

Eric’s message is that those who are not good at sales can become good, and those who are already good can become great simply by making small, continuous improvements in four key areas: self-improvement, sales skills, product and service knowledge, and technology. He gives readers a game plan for making improvements in each of these areas and provides hundreds of detailed strategies, practical exercises, and actionable instructions to use immediately to begin improving sales results.

Each chapter includes a convenient at-a-glance summary, and there’s a quick-review guide so that readers can easily use Continuous Sales Improvement as an ongoing reference. Continuous Sales Improvement includes case studies from legendary figures in the history of sales, plus interviews with some of today’s top performers. It also includes tips for selling in specific industries, including real estate, insurance, financial services, and network marketing. Those who are a salesperson, a sales trainer, or just a business owner who wants better sales results, Continuous Sales Improvement is a must-have.

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Continuous Sales Improvement is loaded with over 100 specific sales techniques readers can immediately use to make more money.
  • Focus on connecting with sales people, trainers, managers, network marketers, and real estate agents
  • Distribute weekly e-newsletter to 10K+ subscribers
  • Promote book and connect with audience on Twitter (38.7K+ followers), LinkedIn (18.4K+ followers), Instagram (14.1K+ followers), and Facebook (5.5K+ followers)
  • Target media including Sacramento Bee, KCRA, San Francisco Chronicle, Reno Gazette, and Roseville Chamber of Commerce
  • Submit to major industry reviewers, including Publisher’s Weekly and Foreword Reviews
  • Host international trainings and promote book as resource
  • Speak at seminars, workshops, and conferences
  • Develop own podcast and create videos to grow audience
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    Produktdetaljer

    ISBN
    9781631955211
    Publisert
    2021-11-11
    Utgiver
    Morgan James Publishing llc
    Høyde
    233 mm
    Bredde
    155 mm
    Aldersnivå
    G, 01
    Språk
    Product language
    Engelsk
    Format
    Product format
    Heftet
    Antall sider
    372

    Forfatter

    Biografisk notat

    Eric Lofholm, best-selling author of The System, is a master sales trainer who has helped over 10,000 students make more sales. Trained by best-selling sales expert Dr. Donald Moine, Eric has helped generate nearly $500 million in revenue in the last two decades. He honed his skills as a trainer for Tony Robbins from 1997 to 1999 before founding his own company, Eric Lofholm International. Based in Rocklin, California, Eric offers expert training both for corporate sales departments and for individuals who want to improve their sales skills.